Very Successful Brand Manager

“How big are you?” said the mouse to the Elephant, “You are big enough to kill me but you are not big enough to confront me.”

And so we are presented with the conundrum - if I make my logo bigger, will my reputation get bigger or smaller? Can my ego survive next to a big logo? Can my logo survive next to a big ego? But why must we see them as different things?

Your ego, your logo, your lego. The building blocks of your soul. Make one bigger and the other will grow. Make it small and you might as well go home.

As someone once said, “more is more.” So forget it when the agency says, “be bold.” You are bold! You are a master of your own destiny. You are a very successful brand manager.

MORALITY VS MORALE
Why sleeping with your subordinates helps keep a healthy office environment.
Read more

I'VE JUST BEEN BROWN NOSED
As very successful brand managers, we are all familiar with the warm fuzzy feeling of being brown nosed.
Read More

BREAKING IT TO THE MAN
How to explain to your boss that you are now his boss.
Read More

FAQ | Contact